{"id":371,"date":"2018-09-02T16:43:11","date_gmt":"2018-09-02T16:43:11","guid":{"rendered":"http:\/\/forcefieldwp.com\/KE-NEW\/?p=371"},"modified":"2018-09-02T20:41:34","modified_gmt":"2018-09-02T20:41:34","slug":"pace-stone-campaign","status":"publish","type":"post","link":"https:\/\/www.thekingsenglish.com\/pace-stone-campaign\/","title":{"rendered":"Branding with a poster designed to be swiped"},"content":{"rendered":"<p>The South Elm Farmers Market was a pop-up concept to stimulate activity in a section of Downtown Greensboro comprised, at the time, of antique shops, bars, restaurants and a vintage clothing dealer. Merchants in the surrounding blocks supported the concept as a means to boost Sunday traffic.<\/p>\n<p>We came up with a promotional poster that we hoped would end up in people&#8217;s homes and college dorm rooms, sort like a coveted band flyer. Plus the old pick-up truck really did capture the personality of the upstart parking lot event.<\/p>\n<p>It&#8217;s a good example of some of the fun &#8220;vest pocket&#8221; projects we&#8217;ve been happy to take on.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The South Elm Farmers Market was a pop-up concept to stimulate activity in a section of Downtown Greensboro comprised, at the time, of antique shops, bars, restaurants and a vintage clothing dealer. Merchants in the surrounding blocks supported the concept as a means to boost Sunday traffic. We came up with a promotional poster that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":301,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[7,8,6],"tags":[],"class_list":["post-371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-posters","category-print"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Branding with a poster designed to be swiped - King&#039;s English - Advertising | Public Relations | Design | Internet Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thekingsenglish.com\/pace-stone-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Branding with a poster designed to be swiped - King&#039;s English - Advertising | Public Relations | Design | Internet Marketing\" \/>\n<meta property=\"og:description\" content=\"The South Elm Farmers Market was a pop-up concept to stimulate activity in a section of Downtown Greensboro comprised, at the time, of antique shops, bars, restaurants and a vintage clothing dealer. 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